The Rider Store

How do I redeem an online e-Gift Card?

Redeeming your e-Gift Card is easy. Simply:

  • Shop online at and select items you wish to purchase.
  • When you're ready to checkout, click "Shopping Cart."
  • Proceed through the Checkout.
  • Enter your e-Gift Card Code on the Payment page at the final step of Checkout in the field labeled "Gift Card"
  • Click "Apply" and you will see your e-Gift Card amount deducted from your merchandise total.

Any unused portion of your e-Gift Card will be placed in your account balance and automatically applied to your next purchase. You can view your account balance by the link provided in their purchase email.  Otherwise, please contact Customer Service by email and we will be more than happy to check your balance for you.